Client: “Should I do Google Ads or SEO?”
Wrong question.
Right question: “What’s my timeline?”
Need customers this week? → Google Ads
Building for next year? → SEO
Smart strategy? → Both
Google Ads = Rent traffic (stops when you stop paying)
SEO = Own traffic (grows over time)
How we helped a cafe in Doha:
→ Google Ads brought immediate customers while building the business
→ Local SEO brought sustainable traffic few months later ranking on multiple LLMs like ChatGPT & Gemini.
Stop choosing. Start combining.
